As a savvy design business owner, you’ve undoubtedly invested time and effort into a beautiful website, but if your site is buried in the crowd, does it even exist? Creating a website for your business is just half the battle–if you want to gain new customers, it’s important to invest in appearing in search results.
Search Engine Optimization (SEO) is all about bringing high-value organic traffic to your site so you can attract the customers you care about. Digital marketing expert Manpreet Kalra will take the fear and confusion out of SEO, and give you the roadmap for a better Google ranking.
In this class, you will learn:
- To understand the role of SEO in lead generation
- The power of meta descriptions and title tags and how to write them
- To identify search keywords for your business and how they can be used for growth
- Practical tactics for marketing your services to your target clients
By the end of class, attendees will have:
- The tools needed to develop a more effective SEO strategy